Media big data services

SHU JIA Information Big Data SAAS Platform utilizes cloud computing and big data technologies to conduct structured indexing of information data through the method of "multi-dimensional knowledge base + intelligent semantics". Through refined operation and processing of data, it enhances the value density of media big data. The platform provides diverse vertical data-based analytical application scenarios that span all aspects of media operations. Based on a multi-tenant management system and microservice architecture, it integrates the data application needs of the media industry, providing media users with cloud services for high-quality, precisely processed, and personalized data products.

Content Contribution Cloud Service

The Content Contribution Cloud Service structures, classifies, and integrates content data from digital newspapers, websites, news apps, third-party platforms, and short video platforms. It meets the data needs of media users for internet information content through a "cloud service" approach. This service enables precise content retrieval, personalized subscriptions, basic channel data supply, and specialized resource data supply. It can automatically connect data to users' editorial systems and other business systems based on their actual data needs.

Clue Discovery Cloud Service

The Clue Discovery Cloud Service leverages data from the entire internet, utilizing clue discovery technology to real-time identify high-value content on the internet. It then employs multi-dimensional knowledge bases and intelligent semantic technology to aggregate clues, conduct tracking analysis, and predict development trends. This service includes features such as real-time focus, internet user attention, TikTok revelations, emergencies, natural disasters, It helps users discover high-value news clues and potential news hotspots.

Hotspot Analysis Cloud Service

The Hotspot Analysis Cloud Service utilizes big data analytics to identify current trending topics in vast amounts of internet information. It enables clustering of hotspots by industry and geography, and offers the extraction of hotspot elements, multi-level analysis drilling, and in-depth semantic analysis. This includes industry hotspots, regional hotspots, English-language hotspots, trend predictions, front-page headlines, Weibo hotspots, WeChat hotspots, and ranking lists. The service supports the evaluation of content creation topics and multi-angle control of hotspot trends.

Propagation Analysis Cloud Service

Utilizing data captured from newspapers, websites, TikTok, client applications, and third-party platforms, this Propagation Analysis Cloud Service employs big data analytics techniques such as original content recognition and text similarity analysis. Combined with a data model and indicator system for assessing the propagation influence of articles, it conducts continuous real-time analysis of the propagation effects of original articles across the entire internet. This includes analysis of propagation and reposting, reading interactions, visualization of propagation trajectories, and automatic generation of multi-dimensional reports.

Ranking Analysis Cloud Service

The Ranking Analysis Cloud Service provides real-time monitoring of vast amounts of internet information data. Based on a scientific and systematic evaluation index system, it constructs authoritative rankings that cover omni-channel, multi-dimensional, and cross-cycle rankings for websites, accounts, content, customized topic-specific rankings, as well as comprehensive cross-channel organizational rankings. This service offers users a basis to evaluate the communication effectiveness of subjects, discover high-quality content, and effectively supports content dissemination and operations.

Thematic Tracking Cloud Service

The Thematic Tracking Cloud Service conducts in-depth exploration of the information dissemination dynamics, channels, nodes, paths, sources, key factors, and topic shifts related to major events, themes, and activities. It builds a dedicated event-specific analysis service that helps media users enhance their thematic dissemination analysis capabilities, effectively improving the impact and effectiveness of thematic communications.

Standardized API Open Cloud Service

This service provides standardized API access for various media application scenarios based on internet information. It utilizes a one-stop access service, offering professional technical support, API documentation, debugging tools, and examples to accelerate the entire development process. Currently, the platform offers over 200 API interfaces, covering basic data services, value-added scenario services, intelligent analysis services, communication analysis services, thematic analysis services, and targeted data collection services, empowering diverse business scenarios in all aspects.

Advantages

Technical Advantages

Distributed Scheduling for Fragmented Collection, Independent Semantic Intelligence and Autonomy, Deep Learning for Intelligent Indexing, Microservice Component for Service Management.

Data Advantages

Self-built information data center; Fast, accurate, and comprehensive data; 7*24-hour data operation.

Functional Advantages

Instant discovery of real-time clues, in-depth analysis of data, customized tracking of event topics, precise and comprehensive tracing of dissemination origins.

Industry Advantages

Years of dedication to content services, deep understanding of user needs, and extensive experience in industry services.

Application Scenario

Data Introduction: "Shujia" can introduce internet omni-channel data resources for media users, including account data from various channels, cleaned, processed, and tagged content data, as well as corresponding user behavior data. Content Supply: "Shujia" offers customized content supply cloud services for media users. Through microservices-based API interfaces, it achieves seamless data integration and process connectivity between the cloud service platform and local business systems. Hotspot Analysis: "Shujia" automatically analyzes current hotspots in internet information dissemination, providing media users with industry hotspots, geographical hotspots, TikTok hotspots, WeChat hotspots, online media hotspots, and print media hotspots. It also offers intelligent data services such as detailed hotspot analysis and trend prediction. Clue Discovery: "Shujia" real-time aggregates high-value data from omni-channel internet sources, including trending search aggregation, ranking information aggregation, natural disasters, emergencies, latest policies, recent conference data, etc. This helps users transition from experience-based decision-making to data-driven decision-making, providing users with diverse knowledge services. Propagation Evaluation: It can analyze the dissemination effect of original content published by users, such as tracing the citation trajectory of the content, its dissemination and republication across various channels, visually analyzing dissemination nodes, and calculating index results through a dissemination force index calculation model. The final analysis results can be used for content evaluation, performance evaluation, and other purposes. Ranking Calculation: Based on vast amounts of data, "Shujia" can provide various forms of model building, index calculation, and personalized ranking construction services according to user needs, such as various industry rankings, channel rankings, organization rankings, popular article rankings, video rankings, etc. Special Topic Tracking: Special topic tracking provides event and topic analysis services for the entire internet, offering multi-dimensional data analysis such as event overview, event reconstruction, event timeline, event materials, event opinion comparison, hot word analysis, subject analysis, sentiment changes, positive and negative analysis, traceability, and dissemination.